Two Days International Conference ON “Fostering Innovations and Trends: Role of Academia and Industry” Date: 9th & 10th January 2024

Theme of the Conference :
Innovation plays a vital role in development. Successful business innovations place
companies in a better competitive position. Collaborations between universities and industry
pave way for the successful innovations. Academia – Industry Interface would promote
interactive and collaborative arrangement between them for achieving mutually inclusive goals
and objectives. The creative idea generated by Academic world need to be commercialized with
the help of industry. An effective collaboration between academics and companies is essential for
nexus in management science in general and in all functional areas of management in particular.
The main objective of this conference (Hybrid Mode) is to discover future directions with
innovation through such collaboration. This also (Hybrid Mode) aims to bring together leading
industrialists, academicians, researchers, and students to exchange and share their experiences on
all aspects of Business Innovation.
SUB THEMES : 
Accounting and Finance:
➢ Financial Engineering
➢ Corporate Governance
➢ Environmental Accounting
➢ Digital Innovations in Finance
➢ Financial Inclusion
➢ Direct Taxation and GST
➢ Banking
➢ Forensic Accounting and Fraud
➢ Financial Derivatives
➢ Behavioural Finance
➢ Risk Management
➢ Project Financing & Others
Marketing:
➢ B2B Marketing
➢ Consumer Behaviour
➢ Online/Internet Marketing
➢ Social Media Marketing
➢ Services Marketing
➢ Green Marketing
➢ Brand Management
➢ Retail Management
➢ Customer Relationship
Management
➢ Ethical Issues in Marketing
➢ Content Marketing
➢ Case Study & others
Economics:
➢ Economic Development
➢ Economic Policy
➢ Economic Systems
➢ Finance & Investment
➢ Financial Economics
➢ Law and Economics
➢ Agronomics
➢ Foreign Trade
➢ Case-Study & others
Business Law & CSR:
➢ Business Law
➢ Business Ethics
➢ Entrepreneurship
➢ International Business
➢ Corporate Social Responsibility
➢ Branding through CSR
➢ Impact of CSR on Social
Development
➢ Implementation of CSR
➢ Six Sigma
➢ Creativity in Business Process
➢ Case-Study & others
Human Resource:
➢ HR Analytics
➢ Team Building & Leadership
➢ Emotional Intelligence
➢ International Business
➢ Performance Management
➢ Training & Development
➢ Case-Study
➢ others
Digital Communication &
Communities:
➢ 5G Technology
➢ Cloud Computing
➢ ICT Tools for Business
➢ Simulations
➢ Cyber Crimes & Cyber Laws
➢ Gamification in Business
➢ Case-Study & others

NOTE : The details such as name of the author and Co-author, official address, e-mail ID, mobile number,
title of the paper and screenshot of registration fee paid should be sent through submission of google
form https://forms.gle/tjzWeNj3KY7wueJA6for registration.
❖ The participants must also submit their full paper in MS-word format to the mail id
[email protected]

Last Date for submission of Full Paper – 20.12.2023.
❖ Intimation of Acceptance of Paper – 23.12.2023.
❖ Last Date for the payment of Registration Fee – 25.12.2023.

Registration Fee
Category Indian Participants
in Rs.
Foreign Participants / NRI’s
in US Dollars
UG / PG Students 200 50
M.Phil. / Ph.D. Scholars 250 50
Faculty Members 300 100
Corporate Representative 500 200

The registration fee may be paid through online fund transfer (Cheque / DD will not be accepted).
Name : Director, School of Excellence in Law
Account No. : 193601000009752
Account Type : Savings Account
IFSC : IOBA 0001936
Bank Name : Indian Overseas Bank, Perungudi Branch, Chennai.
& Branch

For Further Enquiries Contact:
Mr. L. Vijaykaran – 7550159682 Mr. S. Moulitharun – 7395882028
Mr. S. Ramana Subramanian – 8939189939 Ms. Deesha Nahar – 9169230230

FOR MORE DETAILS GO THROUGH WITH THE BROCHURE :

Brochure-New-12.11.23-1-1

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